When it comes to autoresponder, knowing how to fully utilize it will allow you reap the most of the benefits. One of them being the ability to make a good ROI by building a large and responsive list. Here are some great tips for you.
Tip #1
Fine tune your outgoing messages from the autoresponder from time to time.
Tip #2
Publish a price list of all the products and services that you offer. However you should use a soft sell approach and only attempt to sell when you have establish yourself, meaning at least sending your emails for minimum 7 times unless you are already a reputable expert in your field.
Tip #3
Publish all free reports in autoresponder format and the reports should be related to your products or services. Giving away free stuff quickly increase your traffic.
Tip #4
Collect customer feedback and solicit for testimonials if possible. You could compensate their time by giving additional free gifts.
Tip #5
Create a FAQ page and direct your subscribers to it.
Tip #6
Once you have your testimonials do remember to publish it on your website as it will add to your credibility.
Tip #7
Organize your ezine archives in a systematic manner so that you can program the instructions in the autoresponder series.
Tip #8
Send individual 4 day or 7 day series or you could zip the free 4 day or 7 day course in a zip file.
Tip #9
Offer the download of your free report in the autoresponder series. This way you could attract your subcribers to invite their friends to join the mailing list as well.
Tip #10
Remember to publish your company policy. If you provide a Money Back Guarantee, do remember to publish them as it help differentiate your business with your competitors.