Viral List Building is one of the most effective forms of mailing you can do, especially if you can incorporate a method of having the people to whom your emails are forwarded, are themselves opted in to your list building email campaign. This truly creates a long-term potential with your list building efforts. So how do you do it? To list build virally, offer a product that has a viral aspect to it- for example, it can only be downloaded if the person downloading it has to recommend it to three friends to get the download. Imagine the viral impact of something like that! You can grow indefinitely in an exponential fashion.

To list build virally, offer exceptional value. Your list must be willing to tell their friends about what you are doing, if your list building is going to be truly viral. So you have to offer only the very best. What is the very best? It might be different for every list – each list has different needs. To list build virally, create a free ebook that has an opt in form for your email list, and give it away like crazy. When people give it away, the people who download it will become members of your list when they read it. A free ebook is relatively easy to create, and can become the backbone of a strong campaign.

To be genuinely viral requires hard work, but if you at least add in viral elements to everything you do, you can get a viral aspect to all your list building. Keep viral activity in mind in all your list building efforts.