Viral list building is a tough concept, and one which I do not employ that much. I build solid lists of people who are sincerely interested in my offerings, and I think that there is a viral element to that. But I work more on the idea of exponential impact – that if someone sees my name a lot, they are going to be more inclined to trust me a buy from me. So what about viral list building? How do you do it? To list build virally, you must offer a list building tool that has a viral aspect of it. So what are some ideas:

1) To virally list build, offer a product that has a viral aspect to it- for example, it can only be downloaded if the person downloading it has to recommend it to three friends to get the download. Imagine the viral impact of something like that!

2) To virally list building, offer exceptional value. Your list must be willing to tell their friends about what you are doing, if your list building is going to be truly viral.

3) To list building with a viral component, create a free ebook that has an opt in form for your email list, and give it away like crazy. When people give it away, the people who download it will become members of your list when they read it.

To be genuinely viral requires hard work, but if you at least add in viral elements to everything you do, you can get a viral aspect to all your list building.